Matsu
Jamaican/Australian Matsu is a passionate and multidisciplinary international director/photographer known for using colour to craft beautiful images, passionate energy on set and flexibility when tackling new visual worlds. Matsu is drawn to the surreal beauty of the everyday and the hidden spiritual world that he believes lies just out of sight, and through storytelling, he believes we can reveal insights into that hidden world and ourselves.
Starting with a successful career in the music industry as a photographer, Matsu worked with artists like Tame Impala and Flume to craft press images used around the globe. Matsu’s work soon evolved into the commercial space, where his good vibes and passion learned from a career in the music industry merged with the rigours of commercial delivery and responsibility. Linking with clients like Le Labo, Puma, Fred Perry, RAC insurance and Western Power sharpened Matsu’s creative process.
Matsu soon picked up awards like Commercial Director of the Year in Western Australia and moved to Japan to further push his creative boundaries and draw from a culture he is passionately inspired by. Matsu’s love for street photography blossomed in Japan, and a newfound interest in fashion photography made its way into his work through his collaborations with international jeans brand EVISU and star stylist Jinki Naomatsu as he continued to direct commercially in Australia, exhibit and work on narratives and documentaries in his writing duo Plastic People.
I always look forward to my next collaboration, creating an inviting space for people to feel valued and able to work at their best, and I hope to share my feverous passion for capturing beautiful images and telling engaging stories with you.
Peace
Matsu
“Life is more interesting if you believe dragons hide among the clouds.“
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I am heavily inspired by the spiritual practice of Falun Gong. Falun Gong has taught me lessons in humility and to always put Truthfulness, Compassion and Forbearance to the forefront of how I live my life. Unfortunately, this peaceful spiritual practice is heavily and unfairly persecuted by the Chinese Communist Party (CCP). I ask anyone reading through my bio to check the following link and take away the knowledge of this brutal persecution often hidden by the vicious CCP.
For me Matsu represents a lifelong creative journey led by my inner voice and the enjoyment of visual expression.
